GrooveGuru Music App
Overview
Imagine a music app where you can effortlessly share your favorite tracks with friends globally. It features dynamic music chat rooms where you can discuss and discover new tunes together. The app keeps you in the loop with real-time updates on new releases, making it a breeze to curate personalized playlists that resonate with your taste and mood. Ready to explore and connect through the universal language of music?
Role: UX/ UI Designer
Tools:
Duration: April 1st - April 11th
User Research
Goals
To develop a music app that helps users find different music based on their interests. As well as assisting users to easily share music by connecting to other people.
Hypothesis
We expect our app to streamline users looking to explore the music world and share their findings based on interest.
To create a music app that stand out from the crowded market, we conducted a thorough competitor analysis. This process involved studying (3) direct music apps and (1) indirect social interaction app. Leading to identify strengths, weaknesses, and opportunities for improvement.
Competitor Analysis
4/4 of the participants said they would love AI incorporated into a music app to find new music.
5/7 participants said they would enjoy sharing or getting recommendations on music.
4/4 participants agreed they prefer to have a playlist to listen to.Various frustrations landed with not being able to like/dislike numerous songs.
Synthesizing Results
Who are we designing for?
The participants that were interviewed ranged between ages 18-32 years old.Being an advocate for music listeners who were looking for more ways to experience different music. This helped create a real representation of who would be our key audience.
From Research To Design
Low Fidelity Wireframes
The aim of low-fidelity wireframes was to provide a deeper understanding of the flow and structure of the features created.
Onboarding Process
Different Modules Platforms
High Fidelity Wireframes
Creating high-fidelity wireframes was essential for providing precise and detailed visual representation. They served as a basis for usability testing with potential users.
Reflections
Key achievements included implementing personalized music recommendations and interactive social sharing features. Through ongoing usability testing, additional iterations were made, improving the final product. A major lesson learned was the importance of flexibility and openness to change based on users' needs. This project has been a crucial part of my professional growth, enhancing my understanding of UX/UI design principles and user-centered design.